1. They scale more quickly and cost-effectively based on the fact that they leverage today’s technologies — social, mobile, cloud.
2. They are worth two to four times as much as older business modelssuch as manufacturers, retailers, distributors, services firms and even technology organizations due to the cost of scaling and growth.
3. They have more potential for profit and growth because they generate revenues from two sides of their business — from customers and suppliers — each of which wants to access the other directly or indirectly.